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Unlocking Truth in Deception

Finance Strategy

DDL are privileged to be working with JB Beckett (guest blogger & author of New Fund Order) who has assisted us in integrating FSLA with established fund Due Diligence processes.

In today’s volatile financial landscape, asset allocators and macro analysts face unprecedented challenges, not just from economic data, but from the narratives that shape markets. Our experts use FSLA to help decode the language of policymakers, central banks, NGOs, and market participants, often revealing hidden risks, intent, and opportunities that numbers alone cannot capture.

Integration of FSLA, Fund Due Diligence & ESG

In an environment of increasing regulatory scrutiny and ESG complexity, organisations need better tools to assess the credibility, completeness, and intent of corporate and stakeholder statements. Our approach focuses on linguistic markers rather than opinion, behaviour, or AI‑driven tools.

Our experts demonstrate how FSLA can enhance Due Diligence and Risk management as they are able to help asset managers and ESG teams identify greenwashing, hidden risks, and misalignment with regulatory frameworks such as FCA, IFRS, UK SDR, SFDR, and the EU taxonomy.

Alongside statement collection and linguistic analysis, we also address targeted questioning, and reporting, plus its applicable ESG disclosures, regulatory filings, NGO and activist reports, risk events, and political or regulatory narratives.

We have integrated FSLA with Macro Research & Asset Allocation because our experts can help you to;

• Decode central bank and government communications for hidden signals about policy direction,
confidence, and risk.
• Assess NGO and supranational statements (IMF, World Bank) for urgency, ambiguity, and prescriptive
guidance.
• Evaluate political narratives and geopolitical events for intent, blame-shifting and strategic ambiguity.
• Enhance due diligence by identifying inconsistencies between stated policy and actual intent

Earnings Calls

By combining FSLA with Earnings Calls, financial analysts, asset managers, institutional and individual investors and journalists can gain a deeper, behavioural insight into what company executives reveal about the company’s financial performance, strategies and risks. Executives carefully craft their language during Earnings Calls, but subtle shifts in tone, word choice and structure often reveal more than intended.

Practical Applications

Confidence Assessment
FSLA can reveal whether management’s optimism is genuine or manufactured. For example, repeated hedging in growth projections may indicate internal doubts, despite positive financial headlines.

Risk Detection
Narrative gaps such as avoiding specifics on regulatory issues can signal emerging risks. FSLA highlights these omissions for deeper investigation.

Scenario Analysis
By decoding language shifts across multiple calls, FSLA supports trend analysis, helping customers anticipate strategic pivots or stress points. For example, ‘...we remain confident in our ability to navigate headwinds’... FSLA would note the phrase ‘remain confident’ combined with ‘headwinds’ introduces strategic ambiguity whereby confidence is asserted, but challenges are acknowledged without detail. FSLA flags this as a potential area for scrutiny in future performance.

Contact us to find out how our analysts can assist you.

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Your Expert Consultants in FSLA 

2025 Copyright Deception Detection Lab Limited (company number 16105569) trading as DDL Ltd, is registered in England and Wales. Registered office address: 12B George Street, Bath BA1 2EH, Somerset, England, UK. All rights reserved. ​Disclaimer: Please note that whilst DDL are members of the IAFLL and the iIIRG, we are not regulated by the Financial Conduct Authority (FCA) and any actions taken as a result of our analysis remain solely the responsibility of the client and do not constitute legal or financial advice. 

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